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Dubai, Monday,
November 27th, 2006
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Servecast, Europe’s leading provider of
online TV solutions for soccer clubs will participate
for the first time at SOCCEREX, the world’s
largest soccer business convention which takes
place this week in Dubai. Soccerex is the only
event dedicated specifically to the business of
football and it gives exhibitors and delegates
the chance to network with suppliers, manufacturers
and key decision makers within international football.
As the chosen streaming media partner for some
of the world’s most famous soccer clubs including
FC Barcelona, Liverpool FC and Manchester United,
Servecast are leaders in the provision of broadband
video solutions for soccer clubs. Servecast will
use SOCCEREX as a platform to demonstrate Servecast’s
capabilities in soccer webcasting to other European
soccer clubs.
Attending Soccerex is part of an integral strategy
to grow business in Europe and to add more European
soccer clubs to Servecast’s client list.
Liverpool FC, Manchester United, Chelsea FC, Arsenal
FC and all of the UK Premiership have deployed
Servecast’s advanced Media Studio platform
to power their broadband video solutions over
their websites. At the recent Sportel conference
in Monaco, Servecast announced a deal with top
European football club FC Barcelona to develop
Barca TV Online, which will be launched before
Christmas. Servecast also delivers the Champions
League over broadband for Sky Sports and Setanta
Sports.
By working closely with soccer clubs to ensure
their broadband video service is both technically
sophisticated and commercially successful, Servecast
has developed in-depth knowledge of growing successful
soccer video services online. Liverpool FC has
now in excess of 50,000 subscribers to its online
TV service, LiverpoolFC.TV. Other clients such
as Manchester United FC and Everton FC have also
seen their subscriber numbers grow in recent months.
With the explosion in broadband penetration,
more and more soccer clubs now want to exploit
their media assets online by offering their fans
broadband video subscription services. Servecast
enables clubs to fully exploit and monetize their
media assets by delivering high quality audiovisual
content over broadband to a worldwide audience.
Servecast’s experience of best-practice with
respect to effective promotional strategies and
knowledge of viewer behaviour trends can assist
in ensuring optimal success in registering new
subscribers.
Speaking today, Servecast founder and Head of
Sports & Media, Kevin Quinn said “Providing
an online TV solution has become increasingly
significant, not only as a source of revenue to
soccer clubs and rights owners, but also as an
effective medium for promoting a soccer club globally
and extending brand-awareness while building a
direct and intimate relationship with the fans.
SOCCEREX is an excellent opportunity for Servecast
to meet with new prospective clients. It’s
very rare that there are so many key decision
makers in the footballing world in one place at
the one time. By attending SOCCEREX we hope to
execute on our European strategy and grow our
business with European football clubs.”
More than 3,000 professionals from the football
industry will attend Soccerex to meet with 250
exhibitors from over 75 countries. Servecast will
be exhibiting in the New Media Technology section
which is dedicated to new technology that can
enable Soccer clubs to communicate in new ways
with their fans and increase revenues from their
media assets.
About Servecast
Servecast, founded in 1998, is the leading provider
of audio and video webcasting solutions for the
Sports and Media sectors. Through its proprietary
Media Studio platform, Servecast provides access
to a fast growing global broadband audience for
high value content such as News and Sport thereby
generating additional revenue streams for content
owners. Servecast is the partner of choice of
sports broadcasters such as BSkyB, At The Races
and Setanta Sports and facilitates the most commercially
successful sports webcasting services in Europe.
Servecast customers include Sky Sports, Liverpool
FC, Manchester United FC, Chelsea FC, Arsenal
FC, Rangers FC, the Rugby Super League, the Ice
Hockey League, At The Races, the GAA and the England
and Wales Cricket Board. Servecast is headquartered
in Dublin, Ireland with offices in London and
Paris.
About SOCCEREX
SOCCEREX is a global convention specifically for
the professional B2B football world taking place
in Dubai on November 27th & 28th. It began
in 1997 in Old Trafford in Manchester and has
since become an international convention hosted
by some of the world’s most famous cities
such as Los Angeles, London and Paris. Since 2001
it has been held in Dubai and next year it will
be hosted in Johannesburg. SOCCEREX gives exhibitors
and delegates the chance to network with suppliers,
manufacturers and key decision makers within international
football. More than 3,000 professionals will be
there to meet with 250 exhibitors from over 75
countries. 2006 marks the 10th anniversary of
SOCCEREX which every year attracts the world’s
biggest names in international football. In last
year’s convention over £350 million
worth of business was signed off. In a survey
of last year’s attendees, over 96% said they
planned to do business as a direct result of what
they saw at the show.
For more details contact:
Kathrina Gallogly
Marketing and Communications Manager
Servecast Ltd.,
http://www.servecast.com
Phone: +353 (0)1 4748013
Fax: +353 (0)1 4748003
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