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Dublin, Ireland and Hamburg, Germany,
October 2006
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Servecast, the leading European sports webcasting
company, today announced the appointment of a
new Business Development Director in Germany.
This is the second European appointment by Servecast
this year in order to meet growing market demand
for advanced streaming media solutions in the
sports industry.
Tom Schuster, a highly experienced sports marketing
expert will join Servecast to strengthen its European
operation. He will become Director Business Development
Central Europe and will be responsible for the
German-speaking countries, Scandinavia and Eastern
Europe.
Tom has spent 15 years at different sport business
companies marketing TV and sponsorship rights
to a variety of sports in particular tennis and
football throughout Europe. Most recently he has
been responsible for the acquisition and marketing
of sports rights at Global Sportnet.
Servecast recently announced a deal with FC Barcelona,
one of the most popular European football clubs.
FC Barcelona has chosen Servecast to deliver its
broadband video service Barça TV Online
which will be powered by Servecast's advanced
Media Studio platform to deliver a top class broadband
video experience to Barça fans worldwide.
Other customers of Servecast include Sky Sports,
Setanta Sports, Liverpool FC, Manchester United
and At The Races.
Speaking today, Darach Deehan, CEO of Servecast
said "Tom Schuster brings tremendous experience
of the sports market that will significantly impact
our ability to grow the business and service our
customers effectively. We believe that the market
for European sports webcasting is set to grow
aggressively through 2007 and Servecast's experience
needs to be augmented with the strong presence
of senior sports marketing personnel on the ground,
working to make our new customers successful."
About Servecast
Servecast is the leading provider of audio and
video webcasting solutions for the Sports and
Media sectors. Through it's proprietary Media
Studio platform, Servecast provides access to
a fast growing global broadband audience for high
value content such as News and Sport thereby generating
additional revenue streams for content owners.
Servecast is the partner of choice of sports broadcasters
such as BSkyB, At The Races and Setanta Sports
and facilitates the most commercially successful
sports webcasting services in Europe. Servecast
customers include Sky Sports, Liverpool FC, Manchester
United FC, Chelsea FC, Arsenal FC, Rangers FC,
the GAA, At The Races and the England and Wales
Cricket Board.
For more details contact:
Kathrina Gallogly
Marketing and Communications Manager
Servecast Ltd.,
http://www.servecast.com
Phone: +353 (0)1 4748013
Fax: +353 (0)1 4748003
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