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Barcelona, Spain and Monaco,
Monday, October 16th, 2006 |
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Servecast, leading provider of advanced sports
webcasting solutions, today announced at Sportel
Monaco, the annual international Sports and Media
convention that FC Barcelona has chosen Servecast
to deliver its broadband video service. Barça
TV Online will be powered by Servecast's advanced
Media Studio platform to deliver a top class broadband
video experience to Barça fans worldwide.
The Barça TV Online service will provide
a mixture of delayed and live coverage of football
matches. The majority of the online video content
will be similar to that broadcast over the club's
TV channel, Barça TV.
Speaking today, Darach Deehan, CEO of Servecast
said "We are delighted to work with FC Barcelona,
one of the most popular and global soccer brands,
in creating a sophisticated and highly valuable
broadband video service. Through our experience
with other major soccer brands such as Manchester
United, Liverpool FC and Chelsea FC as well as
our expertise across other sports such as horse
racing, rugby, hockey, tennis and cycling, Servecast
have developed a best of breed solution to deliver
the most advanced broadband video services today
that reflects the high demands of functionality,
scalability and customer service to ensure commercial
success. We are committed to helping FC Barcelona
to reach its absolute maximum potential to grow
subscribers to and revenues from Barça
TV Online."
As part of the service, Servecast will design,
build and setup the complete subscription and
delivery platform for Barça TV online.
Servecast will create a branded viewing console
consistent with the new Barcelona website. The
payment interface and security/protection systems
are implemented by Servecast and the club is provided
with geo-targeting to control delivery of content
to different locations around the world. FC Barcelona
will also be provided with Servecast's Media Studio
CMS, a sophisticated content management tool to
provide complete control over the addition and
editing of content to Barça TV online.
Media Studio CRM will provide access to online
statistics to analyse subscriber behaviour and
devise future promotional campaigns based on this
information.
Servecast made this announcement on the first
day of Sportel Monaco, a four day sports TV and
rights convention where all of the key players
involved with aspects of international sports
broadcasting, sports content and sports images
convene to do business and learn more about today's
challenges and opportunities in the growing field
of Sports, Television and New Media.
About Servecast
Servecast is the leading specialist supplier of
new media sportscasting delivering advanced streaming
media solutions for the sports industry. Servecast's
Media Studio Platform enables sporting organisations
and rights holders to exploit their media assets
to new broadband and mobile connected audiences.
Through the delivery of high quality audio visual
sports content over broadband and mobile applications,
Servecast's Media Studio platform greatly enhances
the global fan sporting experience and enables
the delivery of significant new revenue streams
to the rights holder. Servecast is the partner
of choice of sports broadcasters such as BSkyB,
At The Races, NASN, RTE and Setanta Sports and
facilitates the most commercially successful sports
webcasting services in Europe. Servecast customers
include Sky Sports, Liverpool FC, Manchester United
FC, Chelsea FC, Arsenal FC, Rangers FC, the Rugby
Superleague, the Ice Hockey League, the National
Hockey League, Mixed Martial Arts and the GAA.
Servecast is headquartered in Dublin, Ireland
with offices in London, Paris and Hamburg.
For more information contact:
Kathrina Gallogly
Marketing and Communications Manager
Servecast Ltd.,
http://www.servecast.com
Phone: +353 (0)1 4748013
Fax: +353 (0)1 4748003
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