Founded in 1998, Servecast is Europe's leading specialist supplier of a complete New Media Sportscasting solutions. Through focusing on the requirements of the sports rights owner Servecast has developed a complete service offering including; commercial consultancy, streaming services (via our Global Data Network), Digital Rights Management, Customer Relationship Management, billing services, syndication services, and custom development.
 
 
March 12th, 2004
Dublin, Ireland

Servecast and Setanta launch Pay Per View Cricket Service.

Dublin, Ireland - 12 March, 2004 - Servecast Limited, the leading international provider of webcasting solutions today announced that it has launched a new Pay Per View online cricket service in partnership with its sister company, Setanta Sports.

Under the initiative, Servecast and Setanta will broadcast live coverage of major international cricket events to a global broadband audience from Setanta's new broadband sports portal, www.setanta.tv.

The service was launched on 11 March with live coverage of the 1st Test in the West Indies v England Series from Kingston, Jamaica. Coverage of this series will continue throughout April and May with three further test matches and seven one day internationals.

This series will be followed by full live coverage of the return series when the West Indies travel to England in July.

"We are delighted to add cricket to our range of sports coverage. We are already the leading provider of online broadcasting solutions in the UK and Europe, serving customers such as Liverpool FC, Manchester United FC, Chelsea FC, Celtic FC, At the Races and many more.", said Darach Deehan, CEO of Servecast.

"This deal extends our leadership to the cricket segment of the market, a segment which we believe offers enormous potential, with a massive worldwide broadband audience. We are now the undisputed leader in the three biggest online sports, soccer, racing and cricket, as well as being the partner of choice to the largest broadcasters, including BSkyB and ITV and broadcast services operators NTL, Globecast and Kingston inmedia."

For further information, please contact;

Darach Deehan, CEO, Servecast

Telephone + 353 (0)1 4748002

About Servecast
Founded in 1998, Servecast is the leading specialist supplier of New Media Sportscasting delivering advanced streaming media solutions for the Sports Industry. Servecast's Media Studio™ Platform enables Sporting Organisations and Rights Holders to exploit their media assets to new broadband and mobile connected audiences.

Through the delivery of high quality audio visual sports content over broadband and mobile applications, Servecast's Media Studio platform greatly enhances the global fan sporting experience and enables the delivery of significant new revenue streams to the rights holder. Through our focus on sports, Servecast has developed a deep partnership network with major broadcasters, clubs and sporting bodies, the online betting industry, technology providers and content syndication partners. We leverage these partnerships to ensure optimal business success for our customers.

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