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Barcelona, Dublin, London,
8th May, 2007 |
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www.fcbonline.tv
Servecast, the leading provider of broadband
video solutions to the sports and media industries,
is delighted to announce that Barça TV
Online, the broadband video service of the famous
Spanish football club has gone live.
Barça TV Online is powered by Servecast's
Media Studio platform; an advanced streaming solution
incorporating sophisticated content & rights
management tools.
Barça TV Online's main objective is to
offer their fans and members a user-friendly way
to access the club's audiovisual content anytime,
anywhere.
The new online platform will help to further
promote the club brand, its values and content
to its fans and members around the world. It will
optimise the user experience and further enhance
the interactivity of FC Barcelona's website making
access to the club's information even easier for
fans.
Barca TV Online will offer a wide range of on-demand
video content. The streamed content is divided
into 8 different channels: News, Barça
TV Programmes, Youth Academy, Champions, Liga/Cup,
Friendlies, Archive matches and other professional
sports teams. The majority of the content will
be very similar to that available on the club's
TV channel, Barça TV.
The audio will be made available in three languages:
Catalan, Spanish and English.
Speaking today, Business Development Director
for Servecast, Southern Europe, Bertrand Pinon
said, "The launch of Barça TV On-line
is very exciting both for us and for FC Barcelona.
FC Barcelona is one of the worlds biggest and
most successful football brands and Servecast,
through Barça TV Online, have provided
the club with the most sophisticated broadband
video solution available. The online platform
will provide an excellent service to FC Barcelona's
fans and members with a mixture of live and on-demand
soccer coverage featured on seven channels and
including some exclusive content only available
on Barça TV Online. The deal with FC Barcelona
is part of our wider strategy to expand our operations
further into Europe."
Also speaking today, Marc Ingla, Vice President
of Marketing and Media for FC Barcelona said that
Barca TV Online "completes our media's globalisation
strategy to offer a base to our fans and Barcelona
audiences on an increasingly more global scale.
Barça TV Online will help us project the
club's image and values to a more global audience
than ever before". Ingla added that it is
a "pioneer service" for Barça
fans and members and commented on the different
content available, saying he was impressed by
the "number of videos and content that can
be viewed on Barça TV Online, saying "it's
frankly amazing". It is a unique experience
for all Barça fans, who will be able to
watch a la carte videos like those of the Paris
and Basle finals, a short summary of the day's
training session and the latest opinions from
the players".
About Servecast
Servecast is the leading specialist supplier of
new media sportscasting delivering advanced streaming
media solutions for the sports industry. Servecast's
Media Studio Platform enables sporting organisations
and rights holders to exploit their media assets
to new broadband and mobile connected audiences.
Through the delivery of high quality audio visual
sports content over broadband and mobile applications,
Servecast's Media Studio platform greatly enhances
the global fan sporting experience and enables
the delivery of significant new revenue streams
to the rights holder. Servecast is the partner
of choice of sports broadcasters such as BSkyB,
At The Races, NASN, RTE and Setanta Sports and
facilitates the most commercially successful sports
webcasting services in Europe. Servecast customers
include Sky Sports, Liverpool FC, Manchester United
FC, Chelsea FC, Arsenal FC, Rangers FC, the Rugby
Superleague, the Ice Hockey League, the National
Hockey League, Mixed Martial Arts and the GAA.
Servecast is headquartered in Dublin, Ireland
with offices in London, Paris and Hamburg.
For more information contact:
Kevin Quirke
Marketing Assistant
Servecast Ltd.
http://www.servecast.com
T: +353 (0) 1 4748020
F: +353 (0) 1 4748003
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