Dublin, Ireland - 24 September 2004

Racing UK, British Racing's dedicated horseracing channel, is to launch an on-line
service next week which will make the best of UK racing available to an estimated 3.2
million broadband users though its website, www.racinguk.tv.

The announcement follows a partnership agreement with Servecast, the Irish-based company which manages broadband services for a range of top sporting organisations, including many premier league football clubs and the England and Wales Cricket Board.

Said Simon Bazalgette, Executive Chairman of Racing UK, "We are explicit in our aim to be the best broadcaster of quality British and International racing, and extending our methods of delivery helps to make our product available to more viewers via PCs and laptops at times when they can't be near a television.

"The number of broadband connections in the UK and Ireland has grown by more than
50% in the last six months alone, and this new market combines with 1.7 million homes that have been added to our potential audience reach through our recent agreement with cable operator Telewest."

Subscription, which will mirror the television service rate of £20 per month will be available via the channel's Racing Post-hosted website, which will carry a live link enabling broadband users to register for the the service on-line.

Initially, the service will provide a streaming feed of all the races from all Racing UK courses, and it is intended that other features, such as video form and recordings of races will be phased in at a later date.

Commenting on the announcement, Darach Deehan, Servecast CEO said, "We are delighted to be associated with this initiative which will undoubtedly be a major success with racing fans. Having already established ourselves as the leader in football and cricket, this deal firmly establishes us as the largest provider of broadband video services for horseracing, one of the most popular sports in Britain and further extends our leadership position in the Sports and Media market."

Racing UK is available free on Sky Channel 432 until the end of this month before becoming avialable to subscribers only on 1 October.

To subscribe call 08700 860 432 (UK) or 0818 272 432 (RoI)

For further information, please contact;

Darach Deehan, CEO, Servecast

Telephone + 353 (0)1 4748002

About Servecast;

Servecast is the leading provider of webcasting solutions for the Enterprise, Sports and Media sectors. Its solutions for the sports and media sectors enable content owners to monetize their content by securely delivering it to a global broadband audience. Its enterprise software solutions enable corporations to harness the power of webcasting as part of their communications and training programmes.

Contact Servecast here.